GIFT CARDS ARE HOT!!
• 31% of Canadians are motivated to shop certain stores because they offer gift cards
(Source Ledger Marketing)
• 39% would rather receive a gift card than a traditional gift (Source Ledger Marketing)
• Consumers spend $150-$200 a year on gift cards (Source J. C. Williams Group)
• 68% of stores surveyed offered gift cards (Source Statistics Canada 2005)
Innovative gift card packaging can extend your branding by being part of the the gift. They can be Product Specific, Occasion Specific or Personalized.
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